Amazon’s Intriguing Campaign Teases ‘Indian Police Force’ Series
3rd January 2024: Recently at Dilli Haat, visitors might have come across a massive delivery box from Amazon Prime Video, featuring a poster depicting the Indian Police Force. The intriguing presence of this box is part of a unique promotional tactic adopted by Amazon to build anticipation for the upcoming web series, Indian Police Force. Stretching 18 feet in length, these delivery boxes, strategically placed across 12 cities nationwide, boldly display the message – “Amazon Delivers Big Action.” These boxes aim to serve as a symbolic representation of the high-octane action expected in the series. Besides Dilli Haat, locations featuring these unique boxes include Gulmarg (Kashmir), Sukhna Lake (Chandigarh), Lulu Mall (Lucknow), Juhu Beach (Mumbai), Gujarat, Kerala, Jaisalmer, Coorg, and Hyderabad.
Amazon’s choice to deploy these oversized delivery boxes serves a dual purpose – not merely eye-catching, they also hold a mysterious element within, heightening anticipation for the upcoming trailer launch. The secrecy around the contents inside these boxes is adding to the intrigue, building excitement regarding the series’ promotional campaign and its impending trailer reveal.
The eagerly anticipated trailer for the Indian Police Force web series is set to be unveiled on January 5. This series marks Rohit Shetty’s debut in the web series realm and is an integral part of his cop universe, entwined with movies like Singham, Simmba, and Sooryavanshi.
The action-packed ‘Indian Police Force’ comprises seven episodes following a police team’s mission to apprehend the mastermind behind the Mumbai bomb blasts. Starring Shilpa Shetty, Vivek Oberoi, and Sidharth Malhotra in pivotal roles, the show also features Shweta Tiwari, Nikitin Dheer, Rituraj Singh, Mukesh Rishi, and Lalit Parimu. The series promises an adrenaline-filled narrative with a stellar ensemble cast.
Scheduled for release on January 19 on Prime Video, this police action drama has been co-directed by Sushant Prakash and Rohit Shetty, signaling an eagerly anticipated addition to the streaming platform’s lineup.
